Integration-led lead qualification

Missed a call.
Lead still booked.

When a lead calls after hours, submits a form, or clicks your ad, QualifyIQ can trigger a qualification workflow through the channels and systems your team already uses β€” then route the lead, support booking, and hand off a structured brief to the right person.

Request a workflow audit See example workflows
WhatsApp Instagram Telegram CRM / customer records Team alerts Workflow automation
Missed call β€” 11:43 PM
11:43⚑ 82%
11:43
Thursday, 12 June
πŸ“ž
Missed Call now
James Hartley
+44 7700 900123 Β· 1 missed call
Decline
Call back
πŸŒ™ After hours β€” no one picks up
QualifyIQ detects the missed lead
Lead captured in customer system Β· routing begins
🏒

Lead captured in CRM

James Hartley Β· Web form

Salesforce HubSpot CRM
βœ“ Captured
↓
🧠

AI qualification ready

Workflow trigger received

Routing…
↓
πŸ“²

Contact channel selected

WhatsApp Β· 2 seconds

βœ“ Sent
Reaching lead on their preferred channel
πŸ’¬
WhatsApp
Primary
πŸ“Έ
Instagram
Fallback
✈️
Telegram
Fallback
πŸ“§
Email
Fallback
βœ“ WhatsApp selected β€” message sending
M

Maya Β· Advisory Team

online

Hi James! Sorry we missed you. I'm Maya from the advisory team πŸ‘‹

Are you looking to buy for investment, or personal use?
23:44

Book a call with the team

James Hartley Β· Qualified lead

1

Tomorrow, 9:00 AM

30 min Β· Video call

Available
2

Tomorrow, 11:30 AM

30 min Β· Video call

Selected βœ“
3

Friday, 2:00 PM

30 min Β· Video call

Available
βœ…

Meeting confirmed

Calendar invite sent to James Β· Friday 11:30 AM

Syncorum#new-leads
QI
QualifyIQ07:01 AM
New qualified lead booked β€” meeting at 11:30 AM today
James Hartley Β· Lead Brief
Intent
Investment
Budget
~Β£450k
Property
2-bed flat
Timeline
1–3 months
Lead score84 / 100
11:43 PM β€” lead calls, no one answers

Leads do not go cold because your product is wrong.

They go cold when follow-up is slow, unstructured, or missing context. QualifyIQ is designed for teams that need to respond, qualify, route, and brief leads without relying on manual intake alone.

πŸŒ™

After-hours leads go unanswered

Inbound interest can arrive when the team is not available to respond.

♻️

Teams follow up without enough context

Calls often start with basic intake instead of a useful conversation.

⏳

Reps spend time on repetitive qualification

The same questions are asked again and again before anyone knows whether the lead is a fit.

A complete workflow. Not just a chatbot.

QualifyIQ connects to the customer's lead sources, messaging channels, CRM or records system, calendar, and team notification tools. It handles the qualification loop, supports booking, and hands off a structured brief.

πŸ“₯
01

Lead arrives from a configured source

Examples: web form, ad lead, missed call, manual entry, webhook, CRM event, or integration trigger.

πŸ“²
02

Workflow contacts the lead through an approved channel

Examples: WhatsApp, Instagram DM, Telegram, email fallback, or another configured communication path.

🧠
03

Qualification happens conversationally

QualifyIQ asks structured qualification questions, captures answers, and applies the configured logic.

πŸ“…
04

Booking happens inside the workflow

The lead can choose from available slots or be routed to the next step based on the customer's booking process.

⚑
05

Team arrives briefed

A structured lead brief can be sent to Slack, Teams, CRM notes, email, or another configured destination.

Everything in one deployment.

πŸ”—

Integration-led workflow setup

Connect lead sources, messaging channels, customer records, booking tools, and team alerts through the client's existing stack.

πŸ’¬

Messaging-channel qualification

Supports qualification workflows through WhatsApp, Instagram, Telegram, or email fallback, depending on implementation scope.

🧠

Structured qualification logic

Customer-specific questions, rules, and routing logic to qualify intent before handoff.

πŸ“…

Booking workflow

Slot selection, calendar routing, or handoff based on the customer's booking process.

⚑

Team brief

A structured summary of the lead's answers, intent, score, and recommended next action.

πŸ”„

Customer-record update

Write qualified lead data back to the configured CRM, spreadsheet, database, or workflow system.

Implemented around your workflow stack.

QualifyIQ can be implemented through APIs, webhooks, workflow automation, enterprise integration platforms, or the customer's existing automation layer.

Workflow automation

n8n-style workflows, Zapier, Make, or similar automation layers.

Enterprise integration

Workato, MuleSoft, custom middleware, or API-led implementation.

Customer systems

CRM, spreadsheets, databases, calendars, messaging channels, and team notification tools.

Human handoff

Route qualified leads to the right person or system when the workflow needs review.

How QualifyIQ can support different lead operations models.

QualifyIQ is configured around the way each business receives, qualifies, routes, and books leads. These workflows show common patterns that can be adapted to different teams, channels, and systems.

🏘️

Real estate

Inbound buyer, tenant, or investor enquiries can be qualified before agent handoff. The workflow can capture budget, area, property type, timeline, financing status, and preferred viewing or consultation slots.

πŸ‘”

Recruitment

Candidate enquiries and applications can be structured before recruiter review. The workflow can capture current role, notice period, salary expectations, location preference, key skills, and availability for screening.

πŸ₯

Healthcare & clinics

Treatment or appointment enquiries can be routed through intake, booking, and follow-up steps. The workflow can capture service interest, preferred appointment type, availability, urgency, and relevant non-clinical context.

βš–οΈ

Finance & legal

Consultation requests can be qualified before advisor or legal team handoff. The workflow can capture service need, urgency, case type, expected value, preferred consultation time, and routing criteria.

Each workflow is adapted to the customer’s lead sources, qualification rules, booking process, CRM, and team notification setup.

Start with a lead workflow audit.

We review how your leads currently flow from source to first contact, identify where drop-off happens, and map what an automation layer would look like in your setup.

Request a lead workflow audit β†’

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